Building the business case for investment in natural climate solutions and communicating your impact relies on a strong foundation in carbon accounting. High-integrity GHG inventory management and carbon credit generation depend upon it. In this session, leading practitioners from across the value chain will share insights on how forest and agriculture managers are improving their carbon accounting practices in an environment where standards and policy changes for carbon accounting of land-based activities are constantly in flux. In addition, we will discuss how carbon markets can provide a pathway to maximize the full climate benefit of forests and land.